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Category Archives: Sales Strategy
The Solution to Low Sales Revenue is Increased Marketing Efforts. Or is it?
The solution to low sales is increased marketing efforts. Or is it? Throw enough money into advertising and marketing then something will filter down and close, right? The reality is most businesses don’t usually have the luxury of tossing cash … Continue reading
Do you have your plan in place to make your 2010 revenue targets?
The sales kickoff events are over, 1/3 of Q1 is behind us therefore, if you haven’t already, NOW is the time to put your game plan in place to over achieve your revenue targets in 2010. Here are 5 questions … Continue reading
What is Your Company’s Unique Value Proposition?
Sales people and business owners alike can usually talk all day about their products and services, features and benefits but very few can clearly articulate what the bottom line unique value their business brings to its customers. In today’s noisy marketplace, this … Continue reading